About Us
Our Story - Behind the Brand
We are named for the iconic, central entertainment area of Ho Chi Minh City, where three young guys decided to team up with a goal - to visually redefine and interpret fashion trends in ways that represent today's demographic of youth - the burning ignition of energy that provide the capability to see the authentic side of not only fashion, but to those who are motivated to make the most out of their youthfulness.
Many fashion brands elaborate on building a style, a trend that epitomize a part of the wearer's personalities. At District 1.0, we take a step further into the realm of purpose, of real life meaning extracted from stories, circumstances in one's being that, whether good or bad, are captured with specific art designs. Each and every color, every stroke of insanity are prudently crafted to bring out and speak for those that decide to endorse our label. With District 1.0, you typified more than just a fashion statement. It is how you want the world to know who you are. Simply put - This is my story and I write it with what I wear.
The centrifugal value of District 1.0 is manifested from the core principal of "CONTRAST". In fashion, and in life, we believe in the balance of graphical presentation that oppose and support, that goes up and down, etc. It is a universal understanding that every stories written, every songs ever composed and every human beings that ever existed are constructed this way - it is the matter of decision whether you decide to take your stands on which end of this bipolar world. With such embodiment of meanings, we invite you to choose - What side are you on?
" Life is too short to wear boring clothes"